BLOGGING Challenge: Day 21 of 30
Who Are You?
Up until today I was most concerned with creating valuable content – simple experiential posts that are appealing and entertaining. Today this changes. With today’s 30 Day Blogging Challenge task, I’m looking at it from a different perspective. Task: “[Choose] content that your readers will find useful or intriguing, ideally it will help them solve a problem or help them reinforce a belief they have about themselves.” Wait – who is my reader?
The premise of this site was for me to do 30 Day Challenges and blog about them. But I don’t want this to be a personal diary that just happens to be online. As much as I want to write about what interests me, I want to write what interests you.
As a media planner by trade, dependent on the product or service, we create a consumer profile outlining demographic and behavioral targeting. So let me try that… Who does or reads about doing 30 Day Challenges?
Someone looking to try something new short-term to improve something specific in their life. Demographically, in my opinion, that could be male or female and during any life stage. However, based on feedback I’m seeing it skews adult, female. Behaviorally, based on both opinion and feedback, it looks like someone who appreciates inspiration and motivation. Is that you?
(Leave a comment below!)
Want to read all 30 Days of the Blogging Challenge? View the Overview page HERE